Community Dev Newsletter
Hi, I'm Victoria! Join my Community Dev Newsletter for insight into games marketing, social, and community management. Get actionable tips, a skill testing question, and a roundup of resources straight to your inbox every month.
Mastering Community Management is out now! ✨ Community Dev Newsletter (Special Freak Out Edition)
Community Dev Newsletter OH GOD HELLO. You can buy my community management book. RAAAAAAAAAAAAAAAAAAAA!!! (If you're a new subscriber sorry it isn't usually like this. You just joined at a very good/bad time.) After 2 long years my book Mastering Community Management: Chaos, Compassion, and Connections in Games is out now. Buy Now I am handling this like a normal person and not rolling around on the floor in nerves! Why Get This Book? Great question! I obviously talk about community...
Setting marketing expectations on a team ✨ Community Dev Newsletter #39
Community Dev Newsletter Hiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii! I'm trying to enjoy my summer season and am in the middle of a move, so next newsletter for August will be shorter as I "reconnect with nature", "touch grass", and allegedly get my moving box situation under control. My life is literally just this right now. Source: Unpacking. This month's newsletter dives into: Teehee my book Advice for community leads who are joining a team that has never worked with marketing before...
Balatro's post-launch marketing ✨ Community Dev Newsletter #38
Community Dev Newsletter HEYO! I just got back from my first ever trip to Europe for my talk at Guadalindie! It's about self-publishing and marketing, which you can watch here: BUT! You know what's even more exciting? We have a special guest post for this newsletter. It's BALATRO TIME!!! This month's newsletter dives into: Wout from Playstack talks about Balatro's post-launch strategy A new community activity Several community/marketing related resources and job posts Balatro, Post-launch,...
Posting on social when everything is a spoiler ✨ Community Dev Newsletter #37
Community Dev Newsletter HI!! Something greeting something relevant topic. Insert funny relevant joke. Something community marketing something something. Insightful quote. You are very impressed by my introduction and continue to read this newsletter. This month's newsletter dives into: How we can promo a game on social media while avoiding spoilers New community activity: when should you handle a heated conversation? 20 cool links and community related job posts I've seen Avoiding Spoilers...
Game-focused OR one studio social account? ✨ Community Dev Newsletter #36
Community Dev Newsletter Hiiiiiiiiiiiiiiiiiiiiiiiiiii, I'm back from GDC and general April Fools shenanigans! I've been busy since then so please excuse some crimes in this newsletter. This month's newsletter dives into: When is it appropriate to have one studio social media account versus multiple game ones? MY COMMUNITY MANAGEMENT BOOK PRE-ORDERS. 😱 A community activity that I didn't do oopsies. Marketing/community related job links and resources. Multiple Accounts or Nah? Should you make a...
Dealing with community expectations ✨ Community Dev Newsletter #35
Community Dev Newsletter Hi! We're diving straight into The Content™ today because it's a long one, but a note that you're going to get another email from me this month. 😳👉👈 Please pay attention to it when it arrives! This month's newsletter dives into: Tips on dealing with player expectations New community activity: how to avoid spoilers without running out of content? Several related marketing/community resources and job posts Last week's question: How do you deal with the weight of...
Dealing with social media chaos ✨ Community Dev Newsletter #34
Community Dev Newsletter HELLOOOO. We're back! Welcome to a new year of the Community Dev Newsletter! 🤠 This year, in an effort to show what *actually* happens in the job of a community manager, I'll make more of an effort to address actual work issues I dealt with for the month, and how they're resolved - as long as it doesn't reveal any secrets, of course. Also! I'll be at GDC this year as part of the panel for GDC Pitch: Day 1. See you around? This month's newsletter dives into: The TikTok...
Convincing leadership to be cringe but free ✨ Community Dev Newsletter #33
Community Dev Newsletter Hiiiiiiiiiiiiiiiiiiiiiiiiii! This month's newsletter dives into: Convincing management to buy into more fun marketing Several links to marketing-related updates and job posts No pre-amble this time - November was ✨dramatic✨ personally, so please excuse the shorter newsletter. :) But that means you get to go right into the good stuff! Community Activity 📝 Every month we do a skill testing exercise or discussion question together. Have an activity idea or want to ask a...
Understand feedback with The ROSE System ✨ Community Dev Newsletter #32
Community Dev Newsletter Hi hello hey! Almost the end of the year!! I am trying to finish the first draft for my book about community management before 2025 so wish me luck aghhh puking crying screaming. In the meantime, we have a very talented guest for this newsletter! This month's newsletter dives into: How to sort through feedback with The ROSE System A community question about getting buy-in from management Several links to marketing-related updates and job posts Guest Post: Mary Kish We...
How to make good social hooks ✨ Community Dev Newsletter #31
Community Dev Newsletter Hewwo ✧♡(◕‿◕✿) ... Ahem. Anyway. It's spooky month, and despite being absolutely unable to handle any horror content, it's strangely my favorite time of the year! Me clocking into work every day this month. We have some LEARNING to do this newsletter. Enjoyyyy! And don't forget you can now submit a question for next week's community activity. This month's newsletter dives into: Thinking of how you can capture attention immediately on social media A community question...
Hi, I'm Victoria! Join my Community Dev Newsletter for insight into games marketing, social, and community management. Get actionable tips, a skill testing question, and a roundup of resources straight to your inbox every month.